[TeZ]

Maybe try it with the writing in a different position ? to the right centered ?

[Do Gooder]

getting there. id dump the faded stuff and go for the outline in same colour as the 'filled in' leaf but with a white fill.

nice and simple

you need some other ideas to present i reckon.

[Kemp]

new adjustments

[Do Gooder]

Things I don't like are not to do with the logo.. but with the name and concept making a bit of a knobbled horse

The word 'green' has be shoved in, could do with dumping that.

To be awarded one leaf perhaps looks on the face of it like you are not very good at this "green" lark.


I'll stick with FSC myself.

[Kemp]

ok, took time and did it properly!


C&C on this one please!

Thanks for all so far!

[Kemp]

Originally Posted by Do Gooder

Things I don't like are not to do with the logo.. but with the name and concept making a bit of a knobbled horse

The word 'green' has be shoved in, could do with dumping that.

To be awarded one leaf perhaps looks on the face of it like you 'are not very good at this "green" lark'.


I'll stick with FSC myself.

its ok, it isnt my concept!

[chazthetic]

it's looking good and you made good, smart changes.

keep it up.

[Kemp]

ok, i got the final concepts for them to consider. please let me know any major changes i should make or if it is ok.

Thanks for all the feedback, it is looking much better now, im very pleased with it

[Limbo]

Don't show the gradient jobbie.

You need two REAL concepts. This is two types and 4 sub-versions of one concept.

Show just one mark - and how the mark could be applied (B&W, RGB, Decal etc...)

[Kemp]

Originally Posted by Limbo

Don't show the gradient jobbie.

You need two REAL concepts. This is two types and 4 sub-versions of one concept.

Show just one mark - and how the mark could be applied (B&W, RGB, Decal etc...)

ok, i just liked the blue box!

they wanted four different stages, so i need to show that. should i do the black and white one as a duotone?

[Do Gooder]

agree with da limboooo

[Kemp]

one concept, different appearences

[Kemp]

could show them this aswell?! or is it too much?

[Paddy]

I would ditch this concept altogether and just use numbers instead of four leaves. It doesn't say "sustainable print" to me at all and it doesn't particularly look like a certification body.

Not a fan.

[Der Burg]

Definitely need another concept to present to them too.

One completely different, and maybe more obviously certification body-esque.

[Kemp]

i made another, not sure if its certification-body esc. i'll have to look for examples!

[Limbo]

It's not really a new direction. And you might not aware that leaf logos are two-a-penny — every man and his dog was doing it a couple of years ago.

Sustainability is not just about providing green credentials. It should have a wider economic and social impact — unless they're cowboy bandwagonners.

[Kemp]

made a new concept, to me it represents ticks, and also grass strands

[Limbo]

No need to post so many varieties. What's your favourite?

Isolate the one you are most happy with. Be more confident in your choice.

As for the new design - it's not going far enough - keep hunting.

[Limbo]

Franklin gothic isn't working either imo.