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Old 24-07-2006, 18:18   #1 (permalink)
fetusface
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Looking for a little advice....

I just got assigned to create a 3 fold standered information leaflet to be printed out. The boss wants it to look professional and printed on some decent heavy stock so it doesnt look cheap.

My question is what should I be designing with in mind for professional printing purpose? Im new to design for print. But should the ENTIRE layout be done in illustrator? Photoshop would be ideal in this case because I need to create some complex textures.......

any advice, tutorial links, stock suggestions or general comments welcomed.

Thanks,
Ian
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Old 25-07-2006, 04:45   #2 (permalink)
OriginalDisco
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The layout should be done in Quark or InDesign.
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Old 25-07-2006, 11:27   #3 (permalink)
fetusface
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okay cool thanks.........im guessing I should be designing in CYMK rather then RGB as well? ...... any other advice? what dpi should I set my photoshop to?
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Old 25-07-2006, 11:35   #4 (permalink)
sub
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304.8 pixels(inch) or 120 pixels(cm)
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Old 25-07-2006, 11:38   #5 (permalink)
Onje
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Photoshop images need to be 300dpi +

Also make sure you talk to your printer so that you know what limitations he may or may not have with regards to the kind of paper he can print on and also how he wants the artwork, etc.

I find that you can avoid many problems and much money by having a good understanding/relationship with your printer.
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Old 25-07-2006, 14:36   #6 (permalink)
fetusface
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thanks so much for the advice......are there any things I should do to avoid margin problems?

Last edited by fetusface : 25-07-2006 at 14:55.
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Old 25-07-2006, 16:03   #7 (permalink)
fetusface
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sorry one more thing...........do you typically make the whole design in in-design or in photoshop or both?
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Old 25-07-2006, 18:39   #8 (permalink)
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Each application has it's own uses.
Photoshop for photographic images
Illustrator for vector
Quark/Indesign to bring the layout together and add text content.
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Old 25-07-2006, 21:20   #9 (permalink)
stylin328
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Quote:
Originally Posted by subcircle
Each application has it's own uses.
Photoshop for photographic images
Illustrator for vector
Quark/Indesign to bring the layout together and add text content.

Yup, good way of putting it..
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Old 26-07-2006, 02:45   #10 (permalink)
fetusface
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ahhhh i see.............thanks


so ive been doing some reading and what im slightly confused about is seeing the true color im working on. If I:

1. Make a new photoshop doc (with a proper calibrated monitor)
2. CYMK at 8.5 in by 11 @ 300dpi
3. Work on it
4. Give it to a professional printer

I shouldnt expect any wierd color mismatches right? I did a test print on a shitty ink jet printer and the color was off but im guessing thats because ink jets print at rgb? or am I wrong?

Thanks so much for all the useful info so far.....the information is out on the internet but its hard to find decent explations.
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Old 26-07-2006, 04:34   #11 (permalink)
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Quote:
Originally Posted by fetusface
I shouldnt expect any wierd color mismatches right? I did a test print on a shitty ink jet printer and the color was off but im guessing thats because ink jets print at rgb? or am I wrong?
Your inkjet printer will be CMYK (Cyan, MAgenta, Yellow, Key/Black) also.
You will find this when you need to replace it's ink cartridges.

If you have a large print run and are concerned about the output of tints and colour shift you should ask your printer to produce a match-print (colour proof). This is basically just a handful of prints produced from the seperations of the job before making plates and running the job on press.
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Old 26-07-2006, 06:15   #12 (permalink)
lou
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handy if you have a pantone book to check what the true colours are - nae cheap
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Old 26-07-2006, 06:16   #13 (permalink)
Narate
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What use is a Pantone book if its a 4 colour print?
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Old 26-07-2006, 06:22   #14 (permalink)
Mik
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use a pantone to choose what colours you like,.
then convert to cmyk - most cases it will match. roughly.
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Old 26-07-2006, 06:35   #15 (permalink)
Alexanda
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or use a pantone process swatch book then you'll know what your cmyk should look like
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Old 26-07-2006, 08:35   #16 (permalink)
Mik
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correct.
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Old 26-07-2006, 08:46   #17 (permalink)
Alexanda
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thank you.
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Old 26-07-2006, 11:33   #18 (permalink)
fetusface
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Now im more confused......I should start with a patone book which lets me do what? select the colors for the PS document? Does it tell me the number im supposed to type in photoshop for the color?
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Old 26-07-2006, 12:07   #19 (permalink)
lou
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Use your pantone book to compare swatches and get a feel for the colour scheme.

Use Quark etc for your layout (create boxes where your pics will go, layout coloumns for the text and drop in)- this will be where the finished product comes from.

Create any bitmaps (altered/colour corrected photos) in photoshop and save as 300 dpi TIF in CMYK

Anything vector, create in Illustrator - output as eps

Import all your bits and bobs into Quark. Use your Pantone guide for the colours in Quark (your text, blocks of colour/shapes)

Thats about as much as I know but then again I could be wrong as I havent dabbled in print since college about 100 years ago. It's not really somehting you can learn to do in a day - it takes time - as with everything. Quark is a bugger to master - you should see the size of the manual you get for it.

Speak to a printer - they can often be very helpful and guide you through the process.
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