Web Design Forums

e.boal · 02-04-2006, 14:58

Hey everyone - just entered a competition to design a logo for my University Students' Union. I was instructed they wanted it called: Union of Students Northumbria. They want the Union portrayed as approachable and friendly. The logo had to be crisp, clean, modern and integrate into a variety of media. This is my submitted entry - it belongs to me at the minute but will be the University's logo if selected. This is my last opportunity to let anyone see it and give me an opinion before it has the chance to no longer be my property!

cocknose · 03-04-2006, 04:15

i like the logo, but the type needs fixing.... "union of students" should be on one line above the "Northumbria" and the kerning/tracking and leading is all out of wack!!... fix it... never let the computer mechanically track your type!!!

Scott · 03-04-2006, 07:18

yeah like the logo, but without the grey thing in the background.

cocknose any chance you can fix your avatar. It makes me sick.

e.boal · 03-04-2006, 09:38

Thanks - I have little experience with logo design and I've fixed the kerning and leading. The grey thing in the background is so that the logo figuratively contains USN, the grey thing being the S. I tried the logo without it but didnt feel that it integrated well into print or web without the 's' shape - it unites the design together i think.

pgo · 03-04-2006, 10:15

Quote:

Originally Posted by BlueSteel

cocknose any chance you can fix your avatar. It makes me sick.

Yes, the kerning is definitely off on that one.

gray · 03-04-2006, 10:20

nice idea, poor execution.

should be subtler, neater and more arranged, without losing purpose

e.boal · 03-04-2006, 10:50

On the point of subtlety - made the 's' figure outlined and worked a bit with the kerning and leading on the name. Took advice on putting 'union of students' on one line, lightened the text colour and took the emphasis of 'northumbria'.

Hope you think its an improvement - any criticism is appreciated for a law student who has this as his hobbie!

pgo · 03-04-2006, 11:05

I don't care for the way it's layed out. The logo symbol is vertically oriented. The type is horizontally oriented. They just don't seem to fit together.

e.boal · 03-04-2006, 11:12

Quote:

Originally Posted by pgo

I don't care for the way it's layed out. The logo symbol is vertically oriented. The type is horizontally oriented. They just don't seem to fit together.

I see what you mean - i felt that the size of font on the text and its width balanced out the height of the vertical logo...surely if the logo itself is fine then it would be wrong to make the orientation of the text vertical to go with the logo, it sounds crap!

cocknose · 03-04-2006, 12:08

your symmetry is slightly out...
with the two dudes on the "S" and the alignment of the Horizontal text.... just needs a little shunting..
BUT... i like it... its ALMOST THERE!

cocknose · 03-04-2006, 12:09

Quote:

Originally Posted by BlueSteel

yeah like the logo, but without the grey thing in the background.

cocknose any chance you can fix your avatar. It makes me sick.

its ART!!!!

Mr Fred · 03-04-2006, 12:12

its massive.
Does it mean gay love?

e.boal · 03-04-2006, 12:19

Only a queer would have thought that.

Scott · 03-04-2006, 13:57

Quote:

Originally Posted by cocknose

its ART!!!!

yeah and so is a nice lovely picture of a painted flower.

cocknose · 04-04-2006, 06:48

Quote:

Originally Posted by Mr Fred

its massive.
Does it mean gay love?

FAT, GAY LOVE.... The only type of love....

The one on the left is my love bitch.... she uses a strap on!

Alexanda · 04-04-2006, 06:51

lose the background letter S, it makes it look cluttered.

imgoingout · 04-04-2006, 07:03

definatly lose the "S" on the background

cocknose · 04-04-2006, 07:05

i agree...

02-04-2006, 14:58	#1 (permalink)
e.boal Loveable loser. Join Date: Apr 2006 Location: Newcastle Posts: 231	Students Union Design Hey everyone - just entered a competition to design a logo for my University Students' Union. I was instructed they wanted it called: Union of Students Northumbria. They want the Union portrayed as approachable and friendly. The logo had to be crisp, clean, modern and integrate into a variety of media. This is my submitted entry - it belongs to me at the minute but will be the University's logo if selected. This is my last opportunity to let anyone see it and give me an opinion before it has the chance to no longer be my property! Attached Thumbnails

03-04-2006, 07:18	#3 (permalink)
Scott sanddancer Join Date: Feb 2004 Location: South Shields Posts: 2,885	yeah like the logo, but without the grey thing in the background. cocknose any chance you can fix your avatar. It makes me sick. __________________ flick me

03-04-2006, 10:50	#7 (permalink)
e.boal Loveable loser. Join Date: Apr 2006 Location: Newcastle Posts: 231	Thanks for the comments - is this an improvement? On the point of subtlety - made the 's' figure outlined and worked a bit with the kerning and leading on the name. Took advice on putting 'union of students' on one line, lightened the text colour and took the emphasis of 'northumbria'. Hope you think its an improvement - any criticism is appreciated for a law student who has this as his hobbie! Attached Thumbnails

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03-04-2006, 04:15	#2 (permalink)
cocknose Banned™ Join Date: Aug 2004 Location: Hong Kong Posts: 3,242	i like the logo, but the type needs fixing.... "union of students" should be on one line above the "Northumbria" and the kerning/tracking and leading is all out of wack!!... fix it... never let the computer mechanically track your type!!!

03-04-2006, 09:38	#4 (permalink)
e.boal Loveable loser. Join Date: Apr 2006 Location: Newcastle Posts: 231	Thanks - I have little experience with logo design and I've fixed the kerning and leading. The grey thing in the background is so that the logo figuratively contains USN, the grey thing being the S. I tried the logo without it but didnt feel that it integrated well into print or web without the 's' shape - it unites the design together i think.

03-04-2006, 10:20	#6 (permalink)
gray i still want paying Join Date: Oct 2003 Location: newcastle, uk Posts: 4,728	nice idea, poor execution. should be subtler, neater and more arranged, without losing purpose

03-04-2006, 11:05	#8 (permalink)
pgo i'm done, son Join Date: Jan 2005 Posts: 12,262	I don't care for the way it's layed out. The logo symbol is vertically oriented. The type is horizontally oriented. They just don't seem to fit together.

03-04-2006, 12:08	#10 (permalink)
cocknose Banned™ Join Date: Aug 2004 Location: Hong Kong Posts: 3,242	your symmetry is slightly out... with the two dudes on the "S" and the alignment of the Horizontal text.... just needs a little shunting.. BUT... i like it... its ALMOST THERE!

03-04-2006, 12:12	#12 (permalink)
Mr Fred Magazines™ Join Date: Mar 2003 Location: Glasgow.. Posts: 11,344	its massive. Does it mean gay love?

03-04-2006, 12:19	#13 (permalink)
e.boal Loveable loser. Join Date: Apr 2006 Location: Newcastle Posts: 231	Only a queer would have thought that.

04-04-2006, 06:51	#16 (permalink)
Alexanda European Champions 2008 Join Date: Feb 2005 Location: Amsterdam Posts: 2,316	lose the background letter S, it makes it look cluttered.

04-04-2006, 07:03	#17 (permalink)
imgoingout portuguese noob Join Date: Apr 2006 Posts: 27	definatly lose the "S" on the background

04-04-2006, 07:05	#18 (permalink)
cocknose Banned™ Join Date: Aug 2004 Location: Hong Kong Posts: 3,242	i agree...

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