Web Design Forums

emil · 09-01-2006, 08:14

http://rochesterdandc.com/apps/pbcs....EWS01/60106001

I kind of liked the previous one better.

Stickman · 09-01-2006, 08:22

I did too.

Looks like a cheapo supermarket now.

sub · 09-01-2006, 08:23

Tatally agree. Although it'd probably need to be seen with the overall brand style usage to see where they are going with it. I'd be interested to see how they arrived at using the 'Joey' looking face.

pgo · 09-01-2006, 08:29

The "d" does resemble a roll of film viewed from above...

I prefer the old one.

dorian · 09-01-2006, 08:31

looks pretty friendly...
besides - i think its always exciting when a well known logo gets a facelift

finbarr · 09-01-2006, 08:40

dont mind the typeface. But the yellow lines? The old one is iconic the new one is far from it

dorian · 09-01-2006, 08:44

that could be true

ignotus · 09-01-2006, 11:10

Well...it is different. I probably would've focused on the, "K," everyone knows the name. subcircle is right, though - I'd like to see their use for it.

Mr Fred · 09-01-2006, 11:36

http://www.kodak.com/US/en/corp/pres...path=2509/8762

i like 1935.

Mr Fred · 09-01-2006, 11:37

http://www.identityworks.com/reviews/2006/kodak.htm

sean_r · 09-01-2006, 12:43

http://adsoftheworld.com/media/ambie...k_assvertising

emil · 10-01-2006, 02:44

Quote:

Originally Posted by Some witty name

http://adsoftheworld.com/media/ambie...k_assvertising

That's a cool idea.

pgo · 10-01-2006, 02:58

Must....buy....film...

BUYUKSEL · 02-08-2006, 10:17

I finded KODAK new vector logotype.

http://www.logoturka.com/index.asp?k...&pg=1&lid=3115

BrunoSerge · 05-08-2006, 15:01

I think the new logo is a LOT better. In this digital age they sure needed a refresh to that vintage-film-looking logo. When I look at the old one I imagine spider webs surrounding it. It was good 50 years ago, not today. They should have redesigned it a longe time ago

serapis · 08-08-2006, 19:08

When I first saw the logo, my first thoughts was that it looked like the guys who designed the logo, ran out of ideas and threw some text together, styled the d, and added to lines.

Although, the more I look at it, the more it's really grown on me. I liked the old logo, and probably would have kept some of the old elements (I loved the yellow K like design in the red box). I just think it'll be weird seeing the new logo instead of the old.

BrunoSerge · 11-08-2006, 04:29

It's always weird to accept something new, the brain needs to adapt specially when it comes to design.

Stickman · 11-08-2006, 05:09

You're mental.

BrunoSerge · 11-08-2006, 05:14

perhapsss...

oli · 11-08-2006, 06:23

Quote:

Originally Posted by BUYUKSEL

I finded KODAK new vector logotype.

http://www.logoturka.com/index.asp?k...&pg=1&lid=3115

on your own site ?

Welldonded!

09-01-2006, 08:14	#1 (permalink)
emil dt immigrant Join Date: Nov 2004 Location: Bucharest - Romania Posts: 6,488	Kodak New Logo http://rochesterdandc.com/apps/pbcs....EWS01/60106001 I kind of liked the previous one better.

09-01-2006, 08:31	#5 (permalink)
dorian i do lines Join Date: Mar 2003 Location: Poland/Denmark Posts: 3,233	looks pretty friendly... besides - i think its always exciting when a well known logo gets a facelift __________________ ...

09-01-2006, 08:44	#7 (permalink)
dorian i do lines Join Date: Mar 2003 Location: Poland/Denmark Posts: 3,233	that could be true __________________ ...

02-08-2006, 10:17	#14 (permalink)
BUYUKSEL logoturka.com - LogoBank Join Date: May 2006 Posts: 3	Kodak Logotype I finded KODAK new vector logotype. http://www.logoturka.com/index.asp?k...&pg=1&lid=3115 Last edited by BUYUKSEL : 02-08-2006 at 10:49.

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09-01-2006, 08:22	#2 (permalink)
Stickman Dr. Lucien Sanchez Join Date: Mar 2003 Location: UK Posts: 5,628	I did too. Looks like a cheapo supermarket now.

09-01-2006, 08:23	#3 (permalink)
sub Shitcasket™ Join Date: Jul 2005 Location: Brighton Posts: 3,656	Tatally agree. Although it'd probably need to be seen with the overall brand style usage to see where they are going with it. I'd be interested to see how they arrived at using the 'Joey' looking face.

09-01-2006, 08:29	#4 (permalink)
pgo i'm done, son Join Date: Jan 2005 Posts: 12,262	The "d" does resemble a roll of film viewed from above... I prefer the old one.

09-01-2006, 08:40	#6 (permalink)
finbarr what a pile of dogshit? Join Date: Apr 2005 Location: london Posts: 2,449	dont mind the typeface. But the yellow lines? The old one is iconic the new one is far from it

09-01-2006, 11:10	#8 (permalink)
ignotus The Unknown Join Date: Sep 2005 Location: Pennsylvania US Posts: 4	Well...it is different. I probably would've focused on the, "K," everyone knows the name. subcircle is right, though - I'd like to see their use for it.

09-01-2006, 11:36	#9 (permalink)
Mr Fred Magazines™ Join Date: Mar 2003 Location: Glasgow.. Posts: 11,275	http://www.kodak.com/US/en/corp/pres...path=2509/8762 i like 1935.

09-01-2006, 11:37	#10 (permalink)
Mr Fred Magazines™ Join Date: Mar 2003 Location: Glasgow.. Posts: 11,275	http://www.identityworks.com/reviews/2006/kodak.htm

09-01-2006, 12:43	#11 (permalink)
sean_r Senior Member Join Date: Sep 2005 Location: London Posts: 1,093	http://adsoftheworld.com/media/ambie...k_assvertising

10-01-2006, 02:58	#13 (permalink)
pgo i'm done, son Join Date: Jan 2005 Posts: 12,262	Must....buy....film...

05-08-2006, 15:01	#15 (permalink)
BrunoSerge Your daddy Join Date: Aug 2006 Location: Los Angeles, California Posts: 96	I think the new logo is a LOT better. In this digital age they sure needed a refresh to that vintage-film-looking logo. When I look at the old one I imagine spider webs surrounding it. It was good 50 years ago, not today. They should have redesigned it a longe time ago

08-08-2006, 19:08	#16 (permalink)
serapis Registered User Join Date: Aug 2006 Posts: 1	When I first saw the logo, my first thoughts was that it looked like the guys who designed the logo, ran out of ideas and threw some text together, styled the d, and added to lines. Although, the more I look at it, the more it's really grown on me. I liked the old logo, and probably would have kept some of the old elements (I loved the yellow K like design in the red box). I just think it'll be weird seeing the new logo instead of the old.

11-08-2006, 04:29	#17 (permalink)
BrunoSerge Your daddy Join Date: Aug 2006 Location: Los Angeles, California Posts: 96	It's always weird to accept something new, the brain needs to adapt specially when it comes to design.

11-08-2006, 05:09	#18 (permalink)
Stickman Dr. Lucien Sanchez Join Date: Mar 2003 Location: UK Posts: 5,628	You're mental.

11-08-2006, 05:14	#19 (permalink)
BrunoSerge Your daddy Join Date: Aug 2006 Location: Los Angeles, California Posts: 96	perhapsss...

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