Like the colours and the use of images -
one major point though: you have serif and sans-serif titles / headlines / buttons - that should be consistent (eg - like in the top orange bar right under "Armenian Rug Store"; allignment of the text could be better too) Personally I like the serif text more - it makes the site look classier!
"...order a carpet of your own design..."
very nice - but is it still to do with armenian carpet design?
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