Instead of just sticking aload of filters on yor text, why not pick up a pen and start developing an idea. Brainstorm first, its the fudermental starting point to any design piece.
On that note i read an interesting article this week about some design companys that keep water pistols in their 'brain storm room' and the erson who gives negative input gets a squirtin' as fun is supposed to promote good creative thinking.
Anyway, surround yourself with stuff that could help promote a lil' spark that gives you a decent idea. Cutouts from stuff you've seen and liked, look at different type, weight, styles.
To create something that is worth using it isnt a 10 minute process or 'BP' wouldnt of paid some guy 4.5 million to come up with their new logo (if thats the right amount)